HONEYCOMB GOLD RUSHxxx

 
Director Alan Munro
Producer Brian Jochum
Agency Ogilvy

The whole spot was shot in three hours — three hours of total insanity. The camera kept rolling, the kid kept popping in and out, we kept handing him new props, tossing him lines. Much as the adults would like to take credit, the kid came up with the “I’m gunna buy a monkey” tag. Inspired.

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