Director Alan Munro
Producer Brian Jochum
Agency Y & R
The playset is activated, the camera spins, and the room literally flies apart. The only spot ever where the fantasy sequence is staged in a ‘real’ boy’s bedroom, while the toy play happens in a ‘fantasy’ monster truck arena. Combine that with some in-your-face crashing and bashing, and you’ve got a terrific toy spot.
So terrific it even inspired a sequel.