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HOT WHEELS TURBO CROSSxxxMoving Target | Moving Target
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HOT WHEELS TURBO CROSSxxx

 

Director Alan Munro
Producer Brian Jochum
Agency Y & R

This spot holds a little piece of Hot Wheels history: it has the very first Matrix shot. Not a real Matrix shot, of course, but only a clever simulation. The motorcycle was mounted to a clear plastic rod, and the entire set was rotated in front of a static camera. Nothing in a toy commercial is ever what it seems.


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